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Posting with Confidence: Social Media Compliance Webinar

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Community banks have never been on the cutting edge of technology. In fact, we’ve always been more like the dull butter knife in the back of the drawer, but it’s 2023-and at the risk of losing customers to larger, tech-savvy institutions, many of us have now taken the leap into electronic services, including developing a social media presence. In this session, we will provide best practices for developing your social media strategy and policy. In addition, we will dive into the compliance requirements, including Fair Lending, Truth-in-Savings, Reg Z, and UDAAP.

What You’ll Learn

  • Defining social media to assess which platforms best fit your goals
  • Using posts for more than just advertising your products
  • Assessing the risks and incorporating into your risk management program
  • Detailed review of the compliance regulations to consider when posting
  • Best practices for responding to consumer complaints and bad reviews
  • Recommended policies for employee use of social media sites
  • Tips when utilizing third-parties to manage your social media
  • Auditing your program for compliance and effectiveness
  • Tools and takeaways to enhance and support your program

Who Should Attend
This informational session is designed for Marketing Officers, IT Officers, Compliance Officers and anyone responsible for managing your social media posts and program.