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When Does Your Bank Need to Rebrand? Webinar


Should you rebrand your bank? What is a rebrand? How do you know if and when you should rebrand as a bank? In this session, we’ll discuss the various reasons why your bank might want to rebrand, how to manage a rebrand that is right for your bank and how to avoid the most common mistakes banks make when they rebrand. A successful rebrand will elevate the bank’s brand, unite and ignite the human capital and, ultimately, enhance the value of the organization.

Topics to be covered include:

  • Mergers & acquisitions
  • Communications
  • Rebranding
  • Marketing

Target Audience: President/CEO; marketing; human resources; CFO